Our client is a leading brand in the IT / Online sector. Well back with a rapidly growing brand and customer base, the company has a strong presence in the East African market.
The company has access to highly useful and positive business and social information, trends, data and resources that are in demand by a range of consumer, business and government readers.
The primary objectives
- To develop, implement and manage communications programs and activities that effectively describe, publicise and promote the organisation, its services and its impact on the community.
- Reporting to Head of Marketing, you will also be responsible for internal and external communications and ensure that communications programs & activities are in line with company strategy.
- Your role will ensure that the company and its specialist information is well covered in specialist, national and regional press.
- There will be occasional travel within East Africa.
Skills and experience
- Develop an annual and communications strategy that aligns with the company strategy and subsequent quarterly/monthly work-plans for implementation
- Attend interviews and promote various industry reports/findings/intelligence in the press including radio and television and online where applicable
- Creation of communications materals (e.g. press releases, editorials, press packs, etc)
- Management of related suppliers
- Manage budget, ad hoc contractual/casual staff and any direct reports
- Weekly/monthly progress reporting in relation to set out plans
- Organise and manage regular Events in the business community particularly focusing on the NGO, Banking & Finance, Human Resources and Information Technology verticals.
- PR activation to secure local and regional coverage
- Developing and fostering high quality Media relationships and managing media enquiries
- Be the spokesperson of the brand
Competence
- Exceptional written and verbal communications skills
- Passion for the online sector
- Event planning and execution experience
- Relevant industry knowledge
- Problem analysis & problem solving skills
- Innovative thinker and initiative
- Results driven, detail oriented and quality minded
- Valid driving license
- Passion for community outcomes
- Highly conversant and articulate in business, economic and social issues.
- Willing to be in the media as often as the job necessitates
- Experience in developing successful marketing corporate partnership relations
- People management skills including target setting and performance monitoring
- Strong, planning & organisational skills as well as interpersonal and communication skills
Educational qualifications
- Ideally a related undergraduate degree
- At least 5 years experience in a communications, PR, media or journalism role with significant strategy experience
- A proven track record and excellent demonstrable understanding of the media/PR environment in Kenya and excellent contacts/links in the sector
Closing Date: 17 February 2012
